The Centre’s core values are to:
Collaborate with Indigenous communities in a culturally sensitive manner to generate knowledge about rock art from both Indigenous and non-Indigenous perspectives.
Understand Indigenous rock art, primarily through undertaking world-class, partnership-based, interdisciplinary research.
Communicate this important aspect of Indigenous cultural heritage to both the academic and broader community.
Protect Indigenous rock art by advocating, to government and industry, its heritage value, and by developing partnerships with relevant Indigenous groups/organisations to create sustainable heritage strategies.